At Tigerlilly, we take pride in curating a selection of incredible local brands that celebrate South African craftsmanship, quality, and innovation.
Each brand we stock represents a commitment to sustainability, ethical production, and exceptional design. Whether you’re looking for premium activewear, stylish loungewear, or unique accessories, our local brands offer something truly special.
Here’s a little bit about each local brand that we are so proud to stock at Tigerlilly:
FITGYMWEAR
Founded in Cape Town, FITGYMWEAR is a testament to local craftsmanship and global inspiration. Each garment is meticulously handcrafted in their own production studio, which has been operational for over 16 years and employs 17 skilled artisans. FITGYMWEAR is renowned for its luxurious, lightweight activewear, utilising high-quality fabrics that ensure both comfort and durability. Their commitment to local production and fair employment practices underscores their dedication to community upliftment and sustainable fashion.
COCONUT ACTIVE
COCONUT ACTIVE embodies boldness and vibrancy, offering activewear that stands out both in design and functionality. Their collections are characterised by dynamic patterns and colours, reflecting the energetic spirit of South Africa. Designed for the modern, active individual, COCONUT ACTIVE ensures that each piece provides optimal support and comfort, making it a favourite among fitness enthusiasts.
SHAKTI SHANTI
Rooted in the principles of mindfulness and well-being, SHAKTI SHANTI offers yoga and leisurewear that harmoniously blends comfort with aesthetic appeal. Their designs draw inspiration from the serene landscapes of South Africa, incorporating natural fibers and sustainable practices. SHAKTI SHANTI is dedicated to creating clothing that supports both personal wellness and environmental responsibility.
VIVOLICIOUS
VIVOLICIOUS is a brand that celebrates individuality and self-expression through its unique activewear designs. Each piece is crafted with artistic flair, featuring exclusive prints and patterns that make a statement. Committed to quality and functionality, VIVOLICIOUS ensures that their activewear not only looks exceptional but also performs under the rigours of various physical activities.
MY FIFTH ELEMENT
MY FIFTH ELEMENT offers activewear that is both stylish and sustainable. Their collections are designed with the modern, eco-conscious individual in mind, utilising environmentally friendly materials without compromising on performance. MY FIFTH ELEMENT is dedicated to promoting a balanced lifestyle, encouraging customers to find harmony in their active pursuits and environmental impact.
STRONG Loungewear
STRONG Loungewear is synonymous with comfort and contemporary style. Designed for relaxation without sacrificing fashion, their pieces are perfect for both at-home leisure and casual outings. With a focus on soft fabrics and modern cuts, STRONG Loungewear provides versatile options for the discerning individual seeking both comfort and elegance.
BEACH CULT
BEACH CULT is a brand that epitomises the vibrant beach culture of South Africa. Their swimwear and beach accessories are designed with bold prints and innovative cuts, making them a standout choice for beachgoers. BEACH CULT is committed to quality and style, ensuring that each piece not only looks stunning but also offers comfort and durability against the elements.
COTTON CO.
COTTON CO. specialises in premium cotton products, offering a range of towels and throws that are both luxurious and functional. Their commitment to using high-quality, natural materials ensures that each product is soft, absorbent, and long-lasting. COTTON CO.'s designs often feature classic patterns and colours, making them a versatile addition to any home or beach outing.
SALTII
SALTII offers a collection of beachwear and accessories that are both stylish and practical. Their products are designed to enhance the beach experience, combining functionality with contemporary design. SALTII is dedicated to quality craftsmanship, ensuring that each piece can withstand the coastal elements while keeping you looking chic.
ELIQSUR
ELIQSUR is a skincare brand that focuses on natural, effective solutions for various skin concerns. Their products are formulated with high-quality ingredients, ensuring that each application nourishes and revitalises the skin. ELIQSUR is committed to sustainability and ethical practices, making them a trusted choice for conscious consumers.
O NUTRICIA
O NUTRICIA offers a range of skincare products designed to promote healthy, radiant skin. Their formulations are crafted with care, utilising beneficial ingredients that address various skincare needs. O NUTRICIA is dedicated to providing products that are both effective and gentle, ensuring a luxurious skincare experience.
ASOKA
ASOKA creates accessories that are both unique and stylish, perfect for adding a touch of flair to any outfit. Their designs often incorporate cultural elements, reflecting the rich heritage of South Africa. ASOKA is committed to quality craftsmanship, ensuring that each piece is made to last and be cherished.
ATELJEE
ATELJEE offers a curated selection of accessories that blend modern design with traditional craftsmanship. Their pieces are designed to be both functional and fashionable, making them versatile additions to any wardrobe. ATELJEE is dedicated to supporting local artisans, ensuring that each product is ethically made with attention to detail.
Support Local, Wear Local
By shopping at Tigerlilly, you’re not just purchasing beautiful, high-quality products - you’re also supporting local talent, sustainable fashion, and ethical production.
Each brand we carry tells a story of passion, creativity, and dedication to craftsmanship. Let’s continue to celebrate the spirit of South African design by choosing locally made fashion, activewear, and accessories.
Explore our collection today and experience the best of homegrown talent.
Shop local. Wear local. Love local.
